lifestyle

Bamaga teenager becomes youngest Cowboys Indigenous designer

Joseph Guenzler
Joseph Guenzler Published May 14, 2026 at 8.00am (AWST)

Bamaga teenager Pryce Mara has become the youngest artist to have a design featured on the North Queensland Toyota Cowboys annual Indigenous apparel range.

The 13-year-old NRL Cowboys House boarder and Year 8 student created the design through the NRL Cowboys House cultural program.

His artwork will feature on the 2026 Cowboys Indigenous jersey, as well as the NRL Cowboys House polo and singlet.

Titled 'Ngaw Gidha' or 'My Story', the design reflects Pryce's identity as both Aboriginal and Torres Strait Islander, and his connection to Bamaga and the Torres Strait Islands.

Pryce described the design as a personal story of home, family and culture.

"This is my first proper art piece," he said.

"I feel proud - and a little bit shy at the same time.

"When I think of home, these are the images that come to mind. It felt like the design just came to me."

The bottom section of the artwork uses red, brown and yellow to represent the mainland at Bamaga, at the tip of Australia.

The top section uses blues and greens to represent the Torres Strait Islands, including Badu, Mabuiag and Saibai, where Pryce's family bloodlines come from.

The design also includes the shape of Australia and the dhoeri, the Torres Strait Islander headdress, as symbols of culture and identity.

NRL Cowboys House students wear their 2026 House polos featuring Pryce Mara's design. (Image: Supplied)

Pryce said he wanted the design to show pride in both parts of his identity.

"I hope people see that I'm young, that I represent both Aboriginal and Torres Strait Islander cultures, and that people think it looks good," he said.

Pryce attends Kirwan State High School and was guided by his uncle Edmond as he continues to learn about cultural storytelling through art.

He balances school, boarding life in Townsville, basketball and art, and hopes to one day play in the NBA.

The design was unveiled at the NRL Cowboys House Kit Launch, supported by sleeve sponsor Australian Reinforcing Company and shorts sponsor Training and Personnel Australia.

Cowboys Community Foundation CEO Fiona Pelling said the design was a proud moment for Pryce, his family, his home community and the broader Cowboys family.

"We're incredibly proud of Pryce and the way he has shared his story through this artwork," Ms Pelling said.

"This design is thoughtful, authentic and full of pride in culture and identity, and it's amazing to see someone so young create something with such meaning.

"NRL Cowboys House is all about creating opportunities for young people to grow in confidence, stay connected to culture and pursue their passions, and Pryce is a wonderful example of that."

Cowboys Community Foundation CEO Fiona Pelling, NRL Cowboys House student and artist Pryce Mara, and North Queensland Cowboys CEO Micheal Luck. (Image: Supplied)

North Queensland Cowboys CEO Micheal Luck said the club was looking forward to seeing the artwork worn by players.

"The design is really striking and has such a strong story behind it," Mr Luck said.

"Pryce has created something incredibly meaningful that represents both his culture and his journey, and I know our players are going to love wearing it.

"It's fantastic to see a young person from NRL Cowboys House given the opportunity to share his story on such a big stage."

NRL Cowboys House is a purpose-built, culturally sensitive boarding facility supporting Indigenous students from remote and geographically disadvantaged communities to access secondary education.

The 2026 Indigenous range is expected to be available at the Cowboys Team Shop from early July.

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National Indigenous Times

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